Yard Agency

Hoops Factory League

client Nike

Celebrate basketball on court and on screen.

For the first finals of the Hoops Factory League, a reunion of basketball teams of Paris we created a mixed event open to public. From artistic direction to event planning we launched an event open to public. Thanks to three partners : Nike, Playstation, NBA 2K, we had a pro and amateur gamers tournament on NBA 2K, a dunk and a 3 points contest and also fooding !